independent affiliate advice

"Having worked with Chris in various roles over the past 4 years I would have no hesitation in recommending him to anyone seeking to gain a greater understanding of the affiliate sector. While at buy.at Chris helped develop and manage over 100 programmes and played a pivotal role in training both internal staff and clients on best practice within the channel. Chris has consistently demonstrated his ability to conceive innovative solutions to problems and develop and managed ROI focused campaigns with the affiliate space".

Warrick Lambert – Head of Client Services, buy.at/AOL advertising

"After working with Chris on many affiliate programmes and projects across various sectors, his knowledge, network of industry contacts and strategic approach is a winning formula to successful growth of any affiliate activity. His blend of both successful network & agency affiliate experience provides a unique, sophisticated and well grounded approach to affiliate strategy and management. Working within developing online niches or the most competitive verticals, Chris always demonstrates innovative strategies that deliver."

Martin Corr – Online Operations Director, Brilliant Media

"Chris was an inspirational and knowledgeable manager, whose industry knowledge is second to none. He has a particular creative and dynamic approach to account management and strategy that led to many success stories for his clients."

Rosalyn Fenwick – Account Director, buy.at/AOL advertising

"I have worked with Chris for nearly three years now. I was first introduced to him when I joined buy.at in 2007 where he was my team leader at buy.at. I can honestly say that without Chris’s expertise and guidance I would not be where I am now as an Online Partnerships Manager at 02. He is a confident, professionally man with innovative strategic ideas that have helped grow many an affiliate programme."

Sammy Elazab – Onine Partnerships Manager, O2

"I worked under Chris for over a year and always found him to be knowledgeable, enthusiastic and approachable manager. He equipped me with all of the tools I required as an account manager at the time, and I utilise a number of his training and mentoring techniques on the staff I now manage."

David McNiven – Client Services Manager, buy.at/AOL advertising

"Chris is was my manager for 15 months now and having started as an affiliate novice I now know have the skills and knowhow to run and manage programs through an affiliate network and our own internal platform ."

Andrew Crowther – Account Manager, Brilliant Media

"Chris was a very approachable manager. He trained me on key areas of the online space which I previously struggled to understand such as managing a PPC brand group for a major retailer. Without his guidance and advice I wouldn’t have had the confidence to apply for the management position I currently hold today."

Sarah Johnson – Client Services Manager, buy.at/AOL advertising

"Chris was my manager when I first started in affiliate marketing and his enthusiasm and energy helped me to develop a genuine passion for the industry. He was an excellent mentor and his knowledge and guidance has allowed me to be successful in my job and my career."

Nick Caulfield – Client Services Manager, buy.at/AOL advertising

“While working with Chris at buy.at on a variety of accounts I found him to offer excellent insight on the affiliate industry, and knowledgeable suggestions on the practical implications of managing a campaign. He always offered an informed opinion and showed an in-depth understanding of how best to maximising an affiliate campaign”  

Jo Halstead- Affiliate Account Manager, i-level

"Chris has a solid understanding of the affiliate and online space, his love of the industry offered and inspirational approach to management. Chris is able to think outside the box to ensure targets and objectives are met whilst ensuring both affiliate and client is getting the level of care and service they deserved."

Hayley Nolan - Account Director, buy.at/AOL advertising

"I have learnta lot from Chris in a short space of time. Having been new to affiliate marketing 3 months ago I now have the understanding and knowledge to comfortably manage client programs on both public networks and our internal platform."

Jonny Scott – Account Executive, Brilliant Media

"I have worked with Chris for a number of years across a variety of online retailers and during this time his understanding of the voucher code channel and how to optimise sales whilst maintaining brand values has proven beneficial to all parties."

Mark Pearson – Managing Director, MyVoucherCodes,

"I’ve worked with Chris on a number of occasions with various merchants, and he’s always gone that extra length to ensure that both parties maximise their sales and exposure and look forward to working with him again in the future and have no hesitation in recommending him."

Elaine Forth – Managing Director, Allkids & Childrens Rooms

"Chris has worked closely with Quidco for various merchants over the last 4 years and as a result his understanding of the Quidco model and how best to utilise it is extremely valuable to advertisers."

Mel Smith - Quidco

"I have worked with Chris since 2005 on a range of programs including BT and Sky. His understanding of the affiliate channel and his approach has helped to establish a range of merchants in the affiliate sector. From delivering sound program principles to innovative incentives Chris' understanding and knowledge of the affiliate sector allows both affiliates and retailers benefit from a well ran program."

Kieron Donoghue – Managing Director, ukoffer & here.org.uk

"Chris has worked closely with us on many brand sensitive PPC campaigns over the last few years and quickly became a crucial contact, he recognizes potential and works to optimise campaigns to maximise revenue for all parties. His wealth of experience within Affiliate Marketing is a fantastic asset which Chris makes good use of through his professional yet friendly approach."

David Holmes – Managing Director, Holmes Media

"While working with Chris on the Sky program he showed a fantastic understanding of the whole affiliate mix, working closely with a range of affiliates including PPC, incentive, content and comparison sites. Chris succeeded in delivering award winning strategy and consistently achieved a high level of sales through innovative incentives and program management making Sky one of the biggest affiliate programs in the industry."

Grant Reid - Stream20, Senior Consultant

"With several years experience in the affiliate channel and working both network and agency side, Chris benefits from the hindsight and experience of each and is able to bring a wealth of knowledge and understanding to each affiliate campaign he works on. Chris also excels at being able to manage the needs and expectations of all parties, creating the platform for an effective and transparent working relationship between network, client and agency."

Rachel Humphreys - Head of Agency Team, Affiliate Window

"We worked with Chris for the last 15 months on the Maplin account he was always passionate, creative, experienced and results-orientated.  We are confident that he will excel in his new role and we hope to continue working with him.’"

Hero Grigoraki - Client Services Director, Webgains

"Having worked closely with Chris over the past year I feel I am qualified to say that he has an in-depth knowledge of the affiliate marking industry. Chris’ passion to put in place a good program and his personality will be missed. Creativity is an essential skill to have in this industry; this is something Chris did not lack in and demonstrated with impactful program launches. Any programme Chris works on will benefit from his hard work and impactful decision making.."

Pratish Solanki - Key Account Manager, Affiliate Window

"When Chris joined the team, our company was making what we thought were good returns on our affiliates. After working with Chris over twelve months, implementing his strategies and taking on board his advice and insight, we were achieving growth of over 30%."

Phil Raynor - E-consultant

"In my role it is often frustrating dealing with marketing people when it comes to technical aspects of the job. Having worked with Chris on integrating over 10 affiliate programs as well as in the design of the Brilliant Affiliates website I can say that his understanding and knowledge of the technical aspect makes him a joy to work with."

Mike Jacques – Brilliant Media, Technical Solutions and Integration Manager

I worked with Chris for 3 years at buy.at - he always had an exceptional understanding of his client’s needs which results in great ideas, and excellent technical solutions.”

Pete Cheyne, Head of Integration, buy.at/AOL advertising